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Through the years, several non-game related products have been officially released with a ''[[Magic]]'' theme, commercially exploiting the popularity of the brand.
 
Through the years, several non-game related products have been officially released with a ''[[Magic]]'' theme, commercially exploiting the popularity of the brand.
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{{TOCright}}
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==Apparel (clothing)==
  ⚫
[[ASL Apparel]] was one of the earliest companies to license ''Magic'' images for use on shirts and caps. The first T-shirts (<c>Armageddon Clock</c>, <c>Vesuvan Doppelganger</c> and <c>Nightmare</c>) were printed in 1994, and more appeared in 1995.<ref name="History"/><ref>{{EzTumblr|http://markrosewater.tumblr.com/post/158276236893/early-magic-tee-shirts|title=Early Magic Tee-Shirts|March 11, 2017}}</ref> The first official shirts released by [[Wizards of the Coast]] were made available by [[ASL Apparel]] in conjunction with the release of ''[[Tempest]]'' in 1997.<ref>{{DailyRef|feature/out-closet-part-1-2011-07-11|Out of the Closet, Part 1|[[Mark Rosewater]]|July 11, 2011}}</ref><ref>{{DailyRef|feature/out-closet-part-2-2011-07-25|Out of the Closet, Part 2|[[Mark Rosewater]]|July 25, 2011}}</ref> A new line was made available by Swagdog.com at the time of the [[Scars of Mirrodin block]].<ref>{{DailyRef|arcana/magic-shirts-swagdog-2010-10-19|Magic Shirts at SwagDog|[[Monty Ashley]]|October 19, 2010}}</ref> In 2012, ''Mighty Fine'' took over with a line that included [[Planeswalker]]s and [[loyalty]] symbols.<ref name="Merchandise"/><ref>{{DailyRef|arcana/new-t-shirts-2013-02-11|New T-Shirts!|[[Monty Ashley]]|February 11, 2013}}</ref> A wide range of Magic T-shirts have been produced.<ref>{{DailyRef|choose-your-guild-shirt-2012-09-18|Choose Your Guild Shirt!|[[Wizards of the Coast]]|September 18, 2012}}</ref>
   
  ⚫
In 2009 Wizards of the Coast partnered with RYZ to see ''Magic'' themed artwork on shirts, hats and even shoes.<ref>{{DailyRef|arcana/its-shoe-time-2009-06-03|It's Shoe Time!|[[Magic Arcana]]|June 03, 2009}}</ref><ref>{{DailyRef|feature/ryzwear-update-2009-06-11|RYZWear Update!|[[Magic Arcana]]|June 11, 2009}}</ref><ref>{{DailyRef|feature/future-shifted-2009-07-15|Future Shifted|[[Magic Arcana]]|July 15, 2009}}</ref>
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==Art==
  
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In some instances, posters with art related to certain sets were released (e.g. ''([[Urza's Saga]]'', ''[[Champions of Kamigawa]]''). <ref>[http://www.starstore.com/acatalog/Starstore_Catalogue_MAGIC_THE_GATHERING_POSTERS__MAGIC_THE_GATHERING_4459.html MAGIC THE GATHERING POSTERS]</ref>
  
   
  ⚫
In 2012, ''Red Monkey'' made several ''Magic''-themed, hand-built leather accessories. Inspired by the rugged, lived-in character of vintage western wear and classic American motorcycle leathers, these were designed to break-in and get better with age.<ref name="Merchandise">{{DailyRef|arcana/magic-merchandise-2012-01-17-0|Magic Merchandise|[[Monty Ashley]]|January 17, 2012}}</ref>
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In 2005, collectors and connoisseurs of fantasy art were be able to buy full-size, high-quality ''Magic'' art as part of the '''Limited Edition Collection''' (a.o. <c>Shivan Dragon</c>, <c>Viridian Shaman</c>). <ref>{{DailyRef|mtgcom/arcana/892|Magic Limited Edition Collection|[[Magic Arcana]]|August 25, 2005}}</ref> Both the canvas and print pieces were hand-signed and hand-numbered by the individual artists.
  
  +
⚫
==Bags, belts and cuffs==
  
  +
In 2018, Wizards of the Coast launched an official ''Magic'' merchandise range with ''Zavvi'' in Europe.<ref>{{DailyRef|official-guilds-ravnica-merchandise-arrives-europe-2018-10-10|Official ''Guilds of Ravnica'' Merchandise Arrives in Europe|Dan Barrett|October 10, 2018}}</ref>
⚫
In 2012, ''Red Monkey'' made several ''Magic''-themed, hand-built leather accessories. Inspired by the rugged, lived-in character of vintage western wear and classic American motorcycle leathers, these were designed to break-in and get better with age. <ref name="Merchandise">{{DailyRef|mtg/daily/arcana/887|Magic Merchandise|[[Monty Ashley]]|January 17, 2012}}</ref>
  
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In 2019, Wild Bangarang, a UK shop for geek and gamer apparel released a line of ''Magic'' inspired clothing, including painted yoga pants and dresses.<ref>{{WebRef|url=https://www.wildbangarang.com/pages/magic-the-gathering-lookbook-release-friday-23rd-august-0930-uk|title=MAGIC: THE GATHERING LOOKBOOK - RELEASE FRIDAY 23RD AUGUST 0930 UK|date=August, 2019|publisher=Wildbangarang.com}}</ref>
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In 2020, ''[[Brain Dead]]'', a group of fashion designers with a love for ''Magic'', announced their debut collaboration. Brain Dead is a creative collective of artists and designers from around the world. With its disruptive, graphic-led approach, the brand takes its cues from post-punk, underground comics, skateboarding, and the spirit of subculture as a whole. The ''Magic'' collection includes tees, long sleeves, hats, a line of tote bags as well as a custom suit.<ref>{{WebRef|url=https://wearebraindead.com/collections/brain-dead-x-magic-the-gathering|title=Brain Dead x Magic: The Gathering:|author=Brain Dead|date=December 8, 2020.|publisher=Wearebraindead.com}}</ref>
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  +
In 2023, [[Ultra•PRO]] sold [[Secret Lair Drop Series: Fall Superdrop 2023|Magic: The Baseballing]] Gatewatch jerseys. In the same year, a collab with [https://euro.stance.eu.com/ Stance] resulted in ''Magic'' themed socks and a special promo ({{card|Winged Boots||PRM}}).<ref>{{TwitterRef|TaaliaVess|1735804004892877180|author=[[Taalia Vess]]|title=Promo Winged Boots. New wizards_magic X Stance socks collab|date=December 16, 2023}}</ref><ref>{{TwitterRef|TaaliaVess|1735800880442576957|author=[[Taalia Vess]]|title=In celebration of Magic: The Gatherings 30th anniversary, Stance and Magic have come together with a limited- edition crew sock box set featuring two designs, & a limited promo card!|date=December 16, 2023}}</ref>
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==Art, posters, and prints ==
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In 1993, just after the [[Beta]] release, a photographic quality set of [[Charity Fellowship posters|posters titled "The Magic Card Catalog"]] was sold by a small group called the Charity Fellowship based in New York. WotC gave permission to the set, making it very likely the first licensed ''Magic'' product. Shortly thereafter, though, permission was retracted, probably due to the potential for the posters to be used in [[counterfeit]]ing.
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  ⚫
In some instances, posters with art related to certain sets were released (e.g. ''([[Urza's Saga]]'', ''[[Champions of Kamigawa]]'').<ref>[http://www.starstore.com/acatalog/Starstore_Catalogue_MAGIC_THE_GATHERING_POSTERS__MAGIC_THE_GATHERING_4459.html MAGIC THE GATHERING POSTERS]</ref>
  +
  ⚫
In 2005, collectors and connoisseurs of fantasy art were be able to buy full-size, high-quality ''Magic'' art as part of the '''Limited Edition Collection''' (a.o. <c>Shivan Dragon</c>, <c>Viridian Shaman</c>).<ref>{{DailyRef|magic-limited-edition-collection-2005-08-25|Magic Limited Edition Collection|[[Magic Arcana]]|August 25, 2005}}</ref> Both the canvas and print pieces were hand-signed and hand-numbered by the individual artists.
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  ⚫
==Bags and backpacks==
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* [[:File:Magic logo backpack.jpg|Magic logo backpack]]
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* [[:File:Jesters Cap backpack and deck holder.jpg|Jesters Cap backpack]] and deck holder set
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* [[:File:Magic Scholarship Series MSS backpack.jpg|Magic Scholarship Series backpack]]
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==Bean bag chair==
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In 2023, Lovesac offered a The Gathering MovieSac with a print of ''[[Unlimited]]'' cards, and a ''[[ONE]]'' [[booster box]] as an extra, for $975.00.<ref>{{TwitterRef|Lovesac|1624090934454497297|author=Lovesac|title=Our limited edition Lovesac x wizards_magic MovieSac Bundle is HERE!|date=February 10, 2023}}</ref>
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==Beverage containers==
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Several promotional '''tumbler cups''' were released during the early years of ''Magic'':
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* ''[[Unlimited]]'' (Brownish Gold - <c>Black Lotus</c> and <c>Chaos Orb</c>)
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* ''[[Arabian Nights]]'' (Purple - <c>Juzám Djinn</c> and <c>Guardian Beast</c>)
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* ''[[Antiquities]]'' (White - <c>Clockwork Avian</c> and <c>Yawgmoth Demon</c>)
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* ''[[Legends]]'' (Blue - <c>Mirror Universe</c> and <c>Spirit Link</c>)
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* ''[[The Dark]]'' (Brown - <c>Leviathan</c> and <c>Fire Drake</c>)
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* ''[[Fallen Empires]]'' (Dark Red - <c>Order of Ebon Hand</c> and <c>Goblin War Drums</c>)
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* ''[[Homelands]]'' (Green - <c>Spectral Bears</c> and <c>Baron Sengir</c>)
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* ''[[Alliances]]'' (Deep Blue - <c>Force of Will</c> and <c>Goblin Berserkers</c>)
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* [[WOTC]] (Black and Stars with WOTC Logo). Only available for WOTC Employees.
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  ⚫
In more recent times, ''Zazzle'' let you create a variety of branded products with images supplied by Wizards of the Coast.<ref name="Merchandise"/>
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==Blankets==
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In 2020, [https://www.hottopic.com/product/magic-the-gathering-card-throw-blanket/13169974.html Hot Topic] sold a 45" x 60" polyester throw blanket. "''Gathering with your friends to play Magic: The Gathering? Stay warm with this super soft and cuddly throw blanket. Features a design inspired by the [[card back|back face]] of a card with the [[color wheel]].''" In 2021, [https://gabbystore.us/collections/mtg-sherpa-blankets?aff_code=610cf19206f04 Gabby Store] released MTG Sherpa blankets with several different card faces.
   
 
==Calendars==
  
==Calendars==
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Several '''[[:Category:Calendars|calendars]]''' have been produced, featuring [[art]] from the [[set]]s. The first came out in the fall of [[1994]].<ref name="History">{{DailyRef|feature/magic-history-time-2009-06-01|A Magic History of Time|[[Michael G. Ryan]]|June 01, 2009}}</ref> For [[1997]], two calendars were created by Workman Publishing.<ref>''[[Duelist]]'' 9, p. 11 (February 1996)</ref> The first was a hanging calendar in which a different [[artist]] re-interpreted a classic ''Magic'' character each month. John Bolton illustrated [[Baron Sengir]], the [[Serra Angel]] was envisioned by [[Rebecca Guay]] and the <c>Hurloon Minotaur</c> was reexamined by [[Anson Maddocks]]. The second was a page-a-day calendar with each day providing a full color piece of ''Magic'' art, complete with [[strategy]] tips, card backgrounds, snippets about [[Dominia]], comments from artists and ''Magic'' trivia.<ref>[https://www.instagram.com/explore/tags/magic365/ All pages of the 1997 calendar posted by Gavin Verhey]</ref> Workman Publishing also published a calendar with [[alternate art]] for [[1998]].
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Several '''Magic calendars''' have been produced, featuring [[art]] from the [[set]]s. The first came out in the fall of 1994. <ref>{{DailyRef|mtg/daily/feature/41g|A Magic History of Time|[[Michael G. Ryan]]|June 01, 2009}}</ref>
  
   
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==Collector Coins==
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==Chroma-Cells==
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In January 1999 Wizards of the Coast and Simitar Entertainment, Inc. offered '''Chroma-Cells''' that brought the sharp, vivid colors of animation cells to the world of ''Magic''. These limited-edition cells came matted with a collector seal and fit in an 8 by 10-inch frame. Each cell was printed in 5000 copies. They retailed for $14.98. Featured were <c>Black Lotus</c>, <c>Avenging Angel</c>, <c>Rathi Dragon</c> and <c>Hammer of Bogardan</c>.
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'''Magic: the Gathering Collector Coins''' is a series of collectible silver [http://en.wikipedia.org/wiki/Niue Niue] dollar coins produced by [[Wizards of the Coast]] in collaboration with New Zealand Mint.
 
⚫
Each coin is a one ounce 0.999 silver coin featuring iconic ''[[Magic]]'' art. <ref>{{DailyRef|mtg/daily/news/281|Magic: The Gathering Collector Coins|[[Wizards of the Coast]]|January 10, 2014}}</ref> The back features the Niue Head of State, Queen Elizabeth II. Each coin will be packaged in a display case and will come with an individually numbered certificate of authenticity. <ref>[http://www.starcitygames.com/article/27746_Magic-The-Movie-Coin.html John Dale Beety (January 20, 2014) Magic: The Movie & Coin?, www.starcitygames.com]</ref>
  
   
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===Releases===
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==Clocks==
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Several '''Clocks''' featuring ''Magic'' art were released:
⚫
* <c>Jace, the Mind Sculptor</c>, by [[Jason Chan]] (2014).
  
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* <c>Blacker Lotus</c> French Promotional 1998 clock
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* [[Duels of the Planeswalkers]] Promotional clock
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* [[:File:Clock_Time_Spiral_ACD.jpg|''Time Spiral'' Backwards Promo Promotional]] clock (2006)
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* ''[[Return to Ravnica]]'' clock with five interchangeable faces featuring the five [[Guilds of Ravnica|Return to Ravnica Guilds]] (2012)
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* ''[[Gatecrash]]'' clock with five interchangeable faces featuring the five Gatecrash Guilds (2013)
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* [[Jace]] Digital LED Countdown Clock Timer with remote controller
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==Collector coins==
  ⚫
''Magic: the Gathering Collector Coins'' was a series of collectible silver [[Wikipedia:Niue|Niue]] dollar coins produced by [[Wizards of the Coast]] in collaboration with New Zealand Mint.
  ⚫
Each coin is a one-ounce 0.999 silver coin featuring iconic ''[[Magic]]'' art.<ref>{{DailyRef|making-magic/magic-gathering-collector-coins-2014-01-10|Magic: The Gathering Collector Coins|[[Wizards of the Coast]]|January 10, 2014}}</ref> The back features the Niue Head of State, Queen Elizabeth II. Each coin was packaged in a display case and came with an individually numbered certificate of authenticity.<ref>[http://www.starcitygames.com/article/27746_Magic-The-Movie-Coin.html John Dale Beety (January 20, 2014) Magic: The Movie & Coin?, www.starcitygames.com]</ref>
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  ⚫
* <c>Jace, the Mind Sculptor</c>, by Jason Chan (2014).
  +
* <c>Liliana, the Last Hope</c>, by Anna Steinbauer (2018).<ref>[https://www.nzmint.com/coins/coin-collections/magic-the-gathering-collection MAGIC: THE GATHERING COLLECTION]</ref>
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In December [[2023]], IconMint released the ''Magic: The Gathering'' ''[[Alpha]]'' [[Black Lotus]] 2 Oz Silver Coin.<ref>{{WebRef|url=https://www.mtggoldfish.com/articles/introducing-the-magic-the-gathering-alpha-black-lotus-silver-coin|title=Introducing the Magic: the Gathering Alpha Black Lotus Silver Coin|author=MTGGoldfish|date=December 1, 2023|publisher=Mtggoldfish.com}}</ref> Officially licensed by [[Wizards of the Coast]] and limited to 499 pieces, this coin features the iconic Black Lotus artwork by [[Chris Rush]], symbolizing power and rarity. The reverse side is detailed with the words 'Alpha Edition,' the set symbol, the 5 colors of the ''Magic'' [[color pie]], the date, the Samoan Coat of Arms, the official ''Magic: The Gathering'' logo, and the words "adventurous", "heroic", "boundless", "courageous", "powerful", and "otherworldly". The coin is presented in a black wooden box, adorned with the symbols of the five mana types and the classic ''Magic'' logo. It comes with a numbered certificate of authenticity, highlighting its rarity and value as a collector's item for both ''Magic'' enthusiasts and coin collectors. The coin legal tender in [[Wikipedia:Samoa|Samoa]], worth $5.<ref>{{WebRef|url=https://iconmint.com/products/2023-magic-the-gathering-alpha-black-lotus-2-oz-silver-coin|title=2023 Magic: The Gathering Alpha Black Lotus 2 Oz Silver Coin|date=December 2, 2023|publisher=IconMint.com}}</ref> The coin was sold for $299.95.
   
 
==Figurines and action figures==
  
==Figurines and action figures==
 
{{Main|Magic figures}}
  
{{Main|Magic figures}}
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  ⚫
==Food and drinks==
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===Magical Jones Soda===
  ⚫
In 2009 ''Magic-themed'' drinks were made by Jones Soda, featuring the ''Lorwyn 5'' [[planeswalker]]s. A twelve-pack ''Magical Jones Soda'' contained two bottles of Elixir of Purity (Cream Soda), Necromancer's Tonic (Root Beer), Beast Brew (Green Apple), and three bottles of Illusion Infusion (Blue Bubblegum), and Purifying Fire (Fruit Punch).<ref>{{DailyRef|arcana/magical-jones-soda-2009-07-14|Magical Jones Soda|[[Magic Arcana]]|July 14, 2009}}</ref>
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  ⚫
The twelve-pack contains two bottles of Elixir of Purity (Cream Soda), Necromancer's Tonic (Root Beer), Beast Brew (Green Apple), and three bottles of Illusion Infusion (Blue Bubblegum), and Purifying Fire (Fruit Punch). Exciting! And also tasty!
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===Hot Pockets===
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In February 2023, a series of [[MTG Arena]]-branded [[Wikipedia:Hot Pockets|Hot Pockets]] (an American brand of microwaveable turnovers generally containing one or more types of cheese, meat, or vegetables) was released by [[Wikipedia:Nestlé|Nestlé]].<ref>{{WebRef|url=https://articles.starcitygames.com/magic-the-gathering/gideon-jura-returns-as-mascot-for-mtg-arena-x-hot-pockets-crossover-promotion/|title=Gideon Jura Returns As Mascot For MTG Arena x Hot Pockets Crossover Promotion|author=John Hall|date=February 14, 2023|publisher=[[StarCityGames]]}}</ref> These came with codes for up to five in-game rewards (a [[Magic: The Gathering Arena/Preconstructed decks#Hot Pockets|preconstructed theme deck]], a [[Vivien Reid]] [[Avatar]], [[sleeve]]s and experience points).<ref>{{WebRef|url=https://www.wargamer.com/magic-the-gathering-arena/hot-pockets|title=MTG Arena codes are turning up on Hot Pockets now|author=Mollie Russell|date=February 14, 2023|publisher=Wargamer.com}}</ref> The flavors were Meatball & Mozzarella ([[Gideon Jura]]), Philly Steak & Cheese ([[Jace Beleren]]), Pepperoni Pizza ([[Chandra Nalaar]]), and Ham & Cheddar ([[Vivien Reid]]).<ref>{{TwitterRef|hotpockets|1630930894335688706|author=Hot Pockets|title=Together we're giving you all the exclusive in-game content.|date=March 1, 2023}}</ref><ref>{{DailyRef|mtg-arena/mtg-arena-announcements-march-6-2023|MTG Arena Announcements, March 6, 2023|[[Wizards of the Coast]]|March 6, 2023}}</ref>
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===Cheez-it===
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To celebrate the 30th anniversary of ''Magic The Gathering'' in July 2023, [[Wikipedia:Kellogg's|Kellogg's]] released a limited edition "''Magic The Gathering'' bundle" with two limited edition [[Wikipedia:Cheez-It|Cheez-It]] boxes. Each contained Cheez-it Original baked cheese crackers. The design of the first box incorporated elements of the original ''[[Limited Edition]]'' [[booster pack]], as well as the ''[[Fifth Edition]]'' [[expert-level]] logo. The second box featured [[Teferi Akosa]] and the [[planeswalker symbol]].
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===IHOP===
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In September 2023, [[Wikipedia:IHOP|IHOP]] announced that the International Bank of Pancakes was teaming up with Wizards of the Coast to offer a ''Magic''-inspired menu that featured five specially themed pancakes.<ref>{{WebRef|url=https://www.fastfoodpost.com/ihop-introduces-new-magic-the-gathering-arena-themed-menu/|title=IHOP Introduces New ‘Magic: The Gathering Arena’ Themed Menu|author=G. Ramsay|date=September 27, 2023|publisher=Fastfoodpost.com}}</ref>
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*[[Ajani]]’s Purr-fect Pancakes: Five classic original buttermilk pancakes to keep the Multiverse at peace.
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*[[Jace]]’s Illusion-Berry Pancakes: Four double blueberry pancakes specially conjured for magic lovers.
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*[[Liliana]]’s Chocolate Corruption Pancakes: Four chocolate pancakes filled with chocolate chips and drizzled with chocolate syrup – hard to resist for mere mortals.
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*[[Chandra]]’s Pyroblast Pancakes: Four banana-filled pancakes topped with fiery red strawberries, more bananas and strawberry syrup. Eat with haste.
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*[[Vivien]]’s Heroic Protein Pancakes: Four protein-packed pancakes made with a combination of rolled oats, whole grain, rye, barley, flax, and chia, plus 37 grams of protein, all topped with whipped real butter. These pancakes are in tune with nature and in tune with your stomach.
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IHOP rewards program members could redeem their PanCoins for codes that were good for 2,000 XP in [[Magic: The Gathering Arena]]. The company also sponsored [[MagicCon]] Las Vegas, with the brand name showing up on [[sleeve]]s and [[token]]s.
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==Frisbees==
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[http://www.flingprom.com Fling Promotions] produced pop-up frisbees and pouches, as a ''[[Time Spiral]]'' promotional item.
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==Gamer pouches==
  +
In [[2022]], [[Ultra•PRO]] started releasing officially licensed gamer pouches, for dice, coins, or other small gaming accessories. They feature a zippered inner compartment and are made of soft, plush material. A carabiner attachment hook lets you clip your MTG gamer pouch for adventures on the go.
  +
 
==iPhone cases==
  
==iPhone cases==
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The firm ''Incipio'', an innovative mobile accessory maker, made a number of iPhone cases for ''Magic''. <ref name="Merchandise"/>
 +
The firm ''Incipio'', an innovative mobile accessory maker, made a number of iPhone cases for ''Magic''.<ref name="Merchandise"/>
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==Jewelry==
  +
In 2007 five extremely rare pieces of jewelry were produced to resemble the iconic [[Mox]]en, the ''Magic: The Gathering The Jewels Series Mox Necklace Set''. Each piece comes in a display box that has the corresponding Mox's art printed on the front.<ref>[http://www.trollandtoad.com/p1012441.html Troll and Toad]</ref>
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in 2022, RockLove Jewelry released a series of ''Magic'' products licensed by [[Wizards of the Coast]] in precious metals. These included: a silver [[Black Lotus]] miniature [[card]], a Black Lotus signet ring, Black Lotus crystal necklace, crystal ring and crystal earrings. Also featured were a <c>Mox Diamond</c> necklace, <c>Sensei's Divining Top</c> necklace, <c>Mana Vault</c> necklace, <c>Black Vise</c> necklace and necklace and rings with the [[color wheel]].<ref>[https://www.rocklove.com/collections/magic-the-gathering-x-rocklove Magic: The Gathering X RockLove]</ref>
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==Jigsaw puzzles==
  +
{{Main|Jigsaw puzzle}}
   
 
==Magnets==
  
==Magnets==
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''Magic'' themed magnets were released by Wizards of the Coast in 1997, 2001-2002 and 2005. <ref>{{DailyRef|mtg/daily/arcana/293|Magic Magnets|[[Magic Arcana]]|October 07, 2009}}</ref>
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''Magic'' themed magnets were released by Wizards of the Coast in 1997, 2001-2002 and 2005.<ref>{{DailyRef|arcana/magic-magnets-2009-10-07|Magic Magnets|[[Magic Arcana]]|October 07, 2009}}</ref>
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−
==Mugs etc.==
  
  +
* [[:File:Magnet-wotc-cs.jpg|WOTC Customer Service Help Line]] 199?
⚫
''Zazzle'' lets you create a variety of branded products with images supplied by Wizards of the Coast. <ref name="Merchandise"/>
  
  +
* MTG 1997 World Championships ESPN2 1997
  +
* Junior Super Series special Magic-themed sets of words that could be used with Magnetic Poetry.2001-02
  +
* Guilds of Ravnica Magnets 2005 (4 different)
  +
* Guildpact Magnets 2006 (3 different)
  +
* Dissension Magnets 2006 (3 different)
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  +
==Mousepads==
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{{Main|mousepad}}
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==Oracle deck==
  +
{{Main|The Magic: The Gathering Oracle Deck}}
   
 
==Phone cards==
  
==Phone cards==
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During 2002, Wizards and MCI released a few '''phone cards''' bearing ''Magic'' artwork. The cards were available primarily at premier stores, and had came 30-, 60-, and 100-minute increments. <ref>{{DailyRef|mtgcom/arcana/374|Magic phone cards|[[Magic Arcana]]|June 23, 2003}}</ref>
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During 2002, Wizards and MCI released a few '''[[phone card]]s''' bearing ''Magic'' artwork. The cards were available primarily at premier stores, and had came 30-, 60-, and 100-minute increments.<ref>{{DailyRef|arcana/magic-phone-cards-2003-06-23|Magic phone cards|[[Magic Arcana]]|June 23, 2003}}</ref>
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==Playmats==
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{{Main|playmat}}
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==Plushes==
  +
In 2020, [https://www.kidrobot.com/collections/phunny Kidrobot] sold "Phunny" plushes of [[Ajani]], [[Chandra]], [[Bolas]] and [[Garruk]].
   
 
==Poker decks==
  
==Poker decks==
−
{{Main|Magic poker decks}}
 +
{{Main|poker deck}}
   
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==Snowboards==
 +
==Postcards==
  +
''Magic: The Gathering'' Postcard Set: ''Masterworks of Magic Art: Postcards''. Released on December 6, 2022 by Clarkson Potter for $22.00. "This ultimate collector’s set is a must-have for players around the world, with 100 postcards each featuring a unique piece of iconic art from the foundational [[TCG|trading card game]] that started it all, ''Magic: The Gathering''."<ref>[https://www.amazon.com/Magic-Gathering-Postcard-Masterworks-Postcards/dp/0593577728 Masterworks of Magic Art: Postcards on Amazon]</ref>
⚫
'''Magic Snowboards''' featuring [[art]]work were used by K2 and Ride Snowboard Pro Team members and were available at retail in Summer 2003. <ref>{{DailyRef|mtgcom/arcana/309|Snowboard announcement|[[Magic Arcana]]|March 18, 2003}}</ref>
  
   
  +
"As a celebration of the vast and influential history of ''Magic: The Gathering'', this collection of 100 postcards features one hundred unique illustrations instantly recognizable by fans. To help commemorate the world’s first and most expansive trading card game, almost thirty years in the making, this set of postcards captures beloved images — old and new — and adds inspiration and flare to any player’s collection."
⚫
==Shoes and caps==
  
⚫
In 2009 Wizards of the Coast partnered with RYZ to see ''Magic'' themed artwork on shirts, hats and even shoes. <ref>{{DailyRef|mtg/daily/arcana/203|It's Shoe Time!|[[Magic Arcana]]|June 03, 2009}}</ref> <ref>{{DailyRef|mtg/daily/arcana/209|RYZWear Update!|[[Magic Arcana]]|June 11, 2009}}</ref> <ref>{{DailyRef|mtg/daily/arcana/233|Future Shifted|[[Magic Arcana]]|July 15, 2009}}</ref>
  
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==Soda pops==
  
⚫
In 2009 ''Magic-themed'' drinks were made by Jones Soda, featuring the ''Lorwyn 5'' [[planeswalkers]]. A twelve-pack '''Magical Jones Soda''' contained two bottles of Elixir of Purity (Cream Soda), Necromancer's Tonic (Root Beer), Beast Brew (Green Apple), and three bottles of Illusion Infusion (Blue Bubblegum), and Purifying Fire (Fruit Punch). <ref>{{DailyRef|mtg/daily/arcana/232|Magical Jones Soda|[[Magic Arcana]]|July 14, 2009}}</ref>
  
   
  +
==Relief Sculptures==
⚫
The twelve-pack contains two bottles of Elixir of Purity (Cream Soda), Necromancer's Tonic (Root Beer), Beast Brew (Green Apple), and three bottles of Illusion Infusion (Blue Bubblegum), and Purifying Fire (Fruit Punch). Exciting! And also tasty!
  
  +
In 2023, [[Gatherers' Tavern]] released a cold cast porcelain crafted {{card|Black Lotus||LEA}} Relief Sculpture in a Limited Edition of individually numbered 5000 pieces. Each piece is individually hand sculpted and hand painted. Dimensions: 20.6 CM x 17.6 CM x 7.8 CM. Weight: 1.5 KG.
  +
  ⚫
==Shoes==
  +
2020 saw the release of limited-edition glow-in-the dark K-Swiss [[Jace]] sneakers.<ref>{{DailyRef|news/zendikar-debut-and-announcement-day-recap-2020-09-01|Zendikar Debut and Announcement Day Recap|[[Blake Rasmussen]]|September 1, 2020}}</ref><ref>{{TwitterRef|wizards_magic|1300820018553393154|author=[[Magic: the Gathering]]|title=We collaborated with KSWISS on these Jace shoes!|date=September 1, 2020}}</ref>
  +
  +
==Snowboards and skateboards ==
  ⚫
'''Magic Snowboards''' featuring [[art]]work were used by K2 and Ride Snowboard Pro Team members and were available at retail in Summer 2003.<ref>{{DailyRef|arcana/snowboard-announcement-2003-03-18|Snowboard announcement|[[Magic Arcana]]|March 18, 2003}}</ref>
  +
  +
==Watches==
  +
In the early days of ''Magic: The Gathering'', a watch was designed with a fire themed band and the face containing artwork from the <c>Nightmare</c> card as featured in ''[[Alpha]]'' set. In the same series a design with {{card|Hymn to Tourach||FEM|#=38b}} was released.
  +
  +
In 2020, SuperGroupies announced a 12-item lineup featuring exclusive watches and bags inspired by Planeswalkers and the 5 colors of mana.<ref>{{WebRef|url=https://www.super-groupies.com/feature/mtg_01_watch|title=First Ever Collaboration with Magic: The Gathering!|publisher=Super-groupies.com}}</ref> All items were designed with style and practicality in mind as pragmatic accessories for real life and actual gameplay.
  +
  +
In 2023, Meister Watches and ''Magic'' joined forces to create the official "Magic: The Gathering 30th Anniversary" watch.
  +
  +
==MTGMerch.com==
  +
By October 2012, Wizards of the Coast exploited their own merchandise on [http://www.mtgmerch.com/ MTGmerch.com]. These included T-shirts with [[Guilds of Ravnica|guild symbols]],<ref>{{DailyRef|arcana/guild-t-shirts-now-available-2012-10-17|Guild T-Shirts Now Available|[[Monty Ashley]]|October 17, 2012}}</ref> caps,<ref>{{DailyRef|arcana/my-colors-my-guild-my-hat-2012-11-26|My Colors, My Guild, My Hat|[[Monty Ashley]]|April 18, 2014}}</ref> hoodies,<ref>{{DailyRef|feature/new-boros-hoodie-2013-03-15|New Boros Hoodie|[[Trick Jarrett]]|March 15, 2013}}</ref> key-chains,<ref>{{DailyRef|feature/new-mtg-merch-2013-05-17|New MTG Merch!|[[Trick Jarrett]]|May 17, 2013}}</ref> pins <ref>{{DailyRef|arcana/t-shirt-and-pin-promotion-2013-08-01|T-Shirt and Pin Promotion|[[Gavin Verhey]]|August 01, 2013}}</ref> IPhone-cases and [[Fblthp]] Plushes.
   
  +
The site went off-line in July 2016.
−
==T-Shirts==
  
⚫
A wide range of '''Magic T-Shirts''' have been produced. <ref>{{DailyRef|mtg/daily/feature/213|Choose Your Guild Shirt!|[[Wizards of the Coast]]|September 18, 2012}}</ref> The first T-shirts (<c>Armageddon Clock</c>, <c>Vesuvan Doppelganger</c> and <c>Nightmare</c> were printed in 1994, and more appeared in 1995. <ref>{{DailyRef|mtg/daily/feature/41g|A Magic History of Time|[[Michael G. Ryan]]|June 01, 2009}}</ref> The first official shirts released by [[Wizards of the Coast]] were made available in conjunction with the release of ''[[Tempest]]'' in 1997. <ref>{{DailyRef|mtg/daily/mm/151|Out of the Closet, Part 1|[[Mark Rosewater]]|July 11, 2011}}</ref> <ref>{{DailyRef|mtg/daily/mm/153|Out of the Closet, Part 2|[[Mark Rosewater]]|July 25, 2011}}</ref> A new line was made availabale by Swagdog.com at the time of the [[Scars of Mirrodin block]]. <ref>{{DailyRef|mtg/daily/arcana/562|Magic Shirts at SwagDog|[[Monty Ashley]]|October 19, 2010}}</ref> In 2012, ''Mighty Fine'' took over with a line that included [[Planeswalkers]] and [[loyalty]] symbols. <ref name="Merchandise"/>
  
   
 
==Gallery==
  
==Gallery==
Line 51: Line 170:
 
File:Poster Urza's World.jpg|''Urza's World'' poster
  
File:Poster Urza's World.jpg|''Urza's World'' poster
 
File:Poster Champions Kamigawa.jpg|''Champions of Kamigawa'' poster
  
File:Poster Champions Kamigawa.jpg|''Champions of Kamigawa'' poster
−
File:Magiccalendar1995.jpg|''Magic'' calender 1995
 +
File:Magiccalendar1995.jpg|''Magic'' calendar 1995
−
File:Magiccalendar1996a.jpg|''Magic'' calender 1996 (front side)
 +
File:Magiccalendar1996a.jpg|''Magic'' calendar 1996 (front side)
−
File:Magiccalendar1996b.jpg|''Magic'' calender 1996 (back side)
 +
File:Magiccalendar1996b.jpg|''Magic'' calendar 1996 (back side)
−
File:Magiccalendar1997.jpg|''Magic'' calender 1997 (first version)
 +
File:Magiccalendar1997.jpg|''Magic'' calendar 1997 (hanging calendar)
−
File:Magiccalendar1997b.jpg|''Magic'' calender 1997 (second version)
 +
File:Calender 1997 reverse.jpg|''Magic'' calendar 1997 (reverse)
−
File:Magiccalendar1999.jpg|''Magic'' calender 1999
 +
File:Calender 1997 front.jpg|''Magic'' calendar 1997 (second version)
−
File:Magiccalendar2013.jpg|''Magic'' calender 2013
 +
File:Magiccalendar1998a.jpg|''Magic'' calendar 1998 (hanging calendar)
  +
File:Magiccalendar1998b.jpg|''Magic'' calendar 1998 (reverse)
  +
File:Magiccalendar1999.jpg|''Magic'' calendar 1999
  +
File:2005_Kalender_(cover).png|''Magic'' calendar 2005
  +
File:2006_Kalender_(cover).png|''Magic'' calendar 2006
  +
File:Magiccalendar2013.jpg|''Magic'' calendar 2013
  +
File:Magiccalendar2019.jpg|''Magic'' calendar 2019
  +
File:Magiccalendar2019b.jpg|''Magic'' calendar 2019 (reverse)
  +
File:Chromacells.jpg|''Magic'' Chroma-Cells
 
File:MagicCoinJace.jpg|Collector coin: Jace, the Mind Sculptor and Elizabeth II
  
File:MagicCoinJace.jpg|Collector coin: Jace, the Mind Sculptor and Elizabeth II
  +
File:MagicCoinLiliana.jpg|Collector coin: Liliana, the Last Hope
  +
File:IconMint Black Lotus 2023.jpg|Collector coin: Black Lotus
  +
File:IconMint Black Lotus 2023 2.jpg|Collector coin: Black Lotus (packaging)
  +
File:Magnet-wotc-cs.jpg|''Magic'' customer service magnet
 
File:Magic Phone Cards.jpg|''Magic'' phone cards
  
File:Magic Phone Cards.jpg|''Magic'' phone cards
 
File:Magic Shoe.jpg|''Magic'' shoe
  
File:Magic Shoe.jpg|''Magic'' shoe
 
File:Magic Cap.jpg|''Magic'' cap
  
File:Magic Cap.jpg|''Magic'' cap
−
File:Magic Snowboards.jpg|''Magic'' Snowboards
 +
File:Magic Snowboards.jpg|''Magic'' snowboards
  +
File:Watch-nightmare-face.jpg|''Magic'' watch with <c>Nightmare</c>
  +
File:Watch-nightmare-back.jpg|Nightmare Watch (back side)
  +
File:Watch-nightmare-case.jpg|Nightmare Watch (case)
  +
File:Watch-hymntotourach-combined.jpg|''Magic'' watch with <c>Hymn to Tourach</c>
  +
File:Fling - Serra Avenger.jpg|''[[Time Spiral]]'' promotional pop-up frisbee and pouch, depicting <c>Serra Avenger</c>
  +
File:Flippy.jpg|Promotional "flippy" (cloth frisbee) for ''Magic''.
  +
File:Flippy tag.jpg|Flippy tag
 
File:Magical Jones Soda.jpg|Magical Jones Soda
  
File:Magical Jones Soda.jpg|Magical Jones Soda
−
File:MagicTshirt.jpg|Introducing ''Magic'' T-shirts
 +
File:TshirtNightmare.jpg|Nightmare T-shirt
  +
File:TshirtDoppelganger.jpg|Vesuvan Doppelganger T-shirt
  +
File:TshirtArmageddon.jpg|Armageddon Clock T-shirt
  +
File:TshirtHurloon.jpg|Hurloon Minotaur T-shirt
  +
File:MagicTshirt.jpg|Introducing ''Magic'' T-shirts for ''[[Tempest]]''
  +
File:Fblthp.png|Official [[Fblthp]] plush doll 2015
  +
File:Phunny plushes.jpg|"Phunny" plushes by Kidrobot 2020
  +
File:Pin Black Lotus.jpg|Pin depicting the <c>Black Lotus</c>, with case. Released circa 1996.
  +
File:Magic_Scholarship_Series_MSS_backpack.jpg|[[Magic Scholarship Series]] backpack
  +
File:Magic_logo_backpack.jpg| Backpack with logo
  +
File:Jesters_Cap_backpack_and_deck_holder.jpg|Jester's Cap backpack and deck holder
  +
File:2hg beanie.jpg|"Beanie" cap given out at [[Two-Headed Giant]] events.
  +
File:Clothes_Azorius.jpg|MtG Fashions ([[Azorius]])
  +
File:Magic jewelry.jpg|Magic: The Gathering The Jewels Series Mox Necklace Set (2007)
  +
File:Magic magnets 2002.jpg|''Magic'' Magnets Super Series 2002
  +
File:Wild Bangarang 1.jpg|Wild Bangarang geek clothing
  +
File:Wild Bangarang 2.jpg|Dresses with the [[planeswalker symbol]], and painted yoga pants
  +
File:Wild Bangarang 3.jpg|Painted dresses
  +
File:Wild Bangarang 4.jpg|[[Jace]] and [[Chandra]] inspired clothing.
  +
File:K-Swiss Jace sneakers.jpg|K-Swiss [[Jace]] sneakers
  +
File:SuperGroupies watches.jpg|SuperGroupies planeswalker watches
  +
File:Magic throw blanket.jpg|Hot Topic throw blanket
  +
File:Magic sherpa blanket.jpg|Gabby Store sherpa blankets
  +
File:Mochi-kami gamer pouch.jpg|2022 ''[[Neon Dynasty]]'' [[Mochi]]-kami gamer pouch
  +
File:Loot Gamer Pouch.jpg|[[Loot (Fomori)|2024 Loot]] gamer pouch
  +
File:Magic postcards 2022.jpg|''Magic'' postcards (2022)
  +
File:Magic Lovesac.jpg|''Magic'' Lovesac (2023)
  +
File:Hot Pockets 2023.jpg|''Magic'' themed [[Wikipedia:Hot Pockets|Hot Pockets]] (2023)
  +
File:Cheez-it 2023 1.jpg|''Magic'' themed [[Wikipedia:Cheez-it|Cheez-it]] box (Booster pack) (2023)
  +
File:Cheez-it 2023 2.jpg|''Magic'' themed Cheez-it box (Teferi) (2023)
  +
File:IHOP 2023.jpg|''Magic'' themed pancakes from [[Wikipedia:IHOP|IHOP]]
  +
File:IHOP sleeves.jpg|IHOP-sponsored [[sleeve]]s
  +
File:IHOP counters.jpg|IHOP-sponsored [[Counter (marker)|counters]]
  +
File:MSTR Planeswalker watch 30th anniversary.jpg|Meister 30th anniversary watch with [[planeswalker symbol]]
  +
File:Baseball jerseys.jpg|[[Secret Lair Drop Series: Fall Superdrop 2023|Magic: The Baseballing]] Gatewatch jerseys by [[Ultra•PRO]] (2023)
  +
File:Black Lotus Relief Sculpture.jpg|Gatherers' Tavern 2023 {{card|Black Lotus||LEA}} Relief Sculpture.
  +
File:Stance socks 2023.jpg|''Magic'' themed socks from Stance (2023)
 
</gallery>
  
</gallery>
   
Line 70: Line 244:
 
{{Reflist}}
  
{{Reflist}}
   
  +
==External links==
  +
* {{DailyRef|news/announcing-official-magic-merchandise-europe-2018-04-13|Announcing Official ''Magic'' Merchandise for Europe|Dan Barrett|April 13, 2018}}
  +
* [https://mtgproshop.com/ MTG Pro Shop]
   
−
[[Category:Magic products]]
 +
[[Category:Magic merchandise]]

Latest revision as of 08:42, 11 April 2024

Through the years, several non-game related products have been officially released with a Magic theme, commercially exploiting the popularity of the brand.

Apparel (clothing)[ | ]

ASL Apparel was one of the earliest companies to license Magic images for use on shirts and caps. The first T-shirts (Armageddon Clock, Vesuvan Doppelganger and Nightmare) were printed in 1994, and more appeared in 1995.[1][2] The first official shirts released by Wizards of the Coast were made available by ASL Apparel in conjunction with the release of Tempest in 1997.[3][4] A new line was made available by Swagdog.com at the time of the Scars of Mirrodin block.[5] In 2012, Mighty Fine took over with a line that included Planeswalkers and loyalty symbols.[6][7] A wide range of Magic T-shirts have been produced.[8]

In 2009 Wizards of the Coast partnered with RYZ to see Magic themed artwork on shirts, hats and even shoes.[9][10][11]

In 2012, Red Monkey made several Magic-themed, hand-built leather accessories. Inspired by the rugged, lived-in character of vintage western wear and classic American motorcycle leathers, these were designed to break-in and get better with age.[6]

In 2018, Wizards of the Coast launched an official Magic merchandise range with Zavvi in Europe.[12]

In 2019, Wild Bangarang, a UK shop for geek and gamer apparel released a line of Magic inspired clothing, including painted yoga pants and dresses.[13]

In 2020, Brain Dead, a group of fashion designers with a love for Magic, announced their debut collaboration. Brain Dead is a creative collective of artists and designers from around the world. With its disruptive, graphic-led approach, the brand takes its cues from post-punk, underground comics, skateboarding, and the spirit of subculture as a whole. The Magic collection includes tees, long sleeves, hats, a line of tote bags as well as a custom suit.[14]

In 2023, Ultra•PRO sold Magic: The Baseballing Gatewatch jerseys. In the same year, a collab with Stance resulted in Magic themed socks and a special promo (Winged Boots).[15][16]

Art, posters, and prints[ | ]

In 1993, just after the Beta release, a photographic quality set of posters titled "The Magic Card Catalog" was sold by a small group called the Charity Fellowship based in New York. WotC gave permission to the set, making it very likely the first licensed Magic product. Shortly thereafter, though, permission was retracted, probably due to the potential for the posters to be used in counterfeiting.

In some instances, posters with art related to certain sets were released (e.g. (Urza's Saga, Champions of Kamigawa).[17]

In 2005, collectors and connoisseurs of fantasy art were be able to buy full-size, high-quality Magic art as part of the Limited Edition Collection (a.o. Shivan Dragon, Viridian Shaman).[18] Both the canvas and print pieces were hand-signed and hand-numbered by the individual artists.

Bags and backpacks[ | ]

Bean bag chair[ | ]

In 2023, Lovesac offered a The Gathering MovieSac with a print of Unlimited cards, and a ONE booster box as an extra, for $975.00.[19]

Beverage containers[ | ]

Several promotional tumbler cups were released during the early years of Magic:

In more recent times, Zazzle let you create a variety of branded products with images supplied by Wizards of the Coast.[6]

Blankets[ | ]

In 2020, Hot Topic sold a 45" x 60" polyester throw blanket. "Gathering with your friends to play Magic: The Gathering? Stay warm with this super soft and cuddly throw blanket. Features a design inspired by the back face of a card with the color wheel." In 2021, Gabby Store released MTG Sherpa blankets with several different card faces.

Calendars[ | ]

Several calendars have been produced, featuring art from the sets. The first came out in the fall of 1994.[1] For 1997, two calendars were created by Workman Publishing.[20] The first was a hanging calendar in which a different artist re-interpreted a classic Magic character each month. John Bolton illustrated Baron Sengir, the Serra Angel was envisioned by Rebecca Guay and the Hurloon Minotaur was reexamined by Anson Maddocks. The second was a page-a-day calendar with each day providing a full color piece of Magic art, complete with strategy tips, card backgrounds, snippets about Dominia, comments from artists and Magic trivia.[21] Workman Publishing also published a calendar with alternate art for 1998.

Chroma-Cells[ | ]

In January 1999 Wizards of the Coast and Simitar Entertainment, Inc. offered Chroma-Cells that brought the sharp, vivid colors of animation cells to the world of Magic. These limited-edition cells came matted with a collector seal and fit in an 8 by 10-inch frame. Each cell was printed in 5000 copies. They retailed for $14.98. Featured were Black Lotus, Avenging Angel, Rathi Dragon and Hammer of Bogardan.

Clocks[ | ]

Several Clocks featuring Magic art were released:

Collector coins[ | ]

Magic: the Gathering Collector Coins was a series of collectible silver Niue dollar coins produced by Wizards of the Coast in collaboration with New Zealand Mint. Each coin is a one-ounce 0.999 silver coin featuring iconic Magic art.[22] The back features the Niue Head of State, Queen Elizabeth II. Each coin was packaged in a display case and came with an individually numbered certificate of authenticity.[23]

In December 2023, IconMint released the Magic: The Gathering Alpha Black Lotus 2 Oz Silver Coin.[25] Officially licensed by Wizards of the Coast and limited to 499 pieces, this coin features the iconic Black Lotus artwork by Chris Rush, symbolizing power and rarity. The reverse side is detailed with the words 'Alpha Edition,' the set symbol, the 5 colors of the Magic color pie, the date, the Samoan Coat of Arms, the official Magic: The Gathering logo, and the words "adventurous", "heroic", "boundless", "courageous", "powerful", and "otherworldly". The coin is presented in a black wooden box, adorned with the symbols of the five mana types and the classic Magic logo. It comes with a numbered certificate of authenticity, highlighting its rarity and value as a collector's item for both Magic enthusiasts and coin collectors. The coin legal tender in Samoa, worth $5.[26] The coin was sold for $299.95.

Figurines and action figures[ | ]

Main article: Magic figures

Food and drinks[ | ]

Magical Jones Soda[ | ]

In 2009 Magic-themed drinks were made by Jones Soda, featuring the Lorwyn 5 planeswalkers. A twelve-pack Magical Jones Soda contained two bottles of Elixir of Purity (Cream Soda), Necromancer's Tonic (Root Beer), Beast Brew (Green Apple), and three bottles of Illusion Infusion (Blue Bubblegum), and Purifying Fire (Fruit Punch).[27]

The twelve-pack contains two bottles of Elixir of Purity (Cream Soda), Necromancer's Tonic (Root Beer), Beast Brew (Green Apple), and three bottles of Illusion Infusion (Blue Bubblegum), and Purifying Fire (Fruit Punch). Exciting! And also tasty!

Hot Pockets[ | ]

In February 2023, a series of MTG Arena-branded Hot Pockets (an American brand of microwaveable turnovers generally containing one or more types of cheese, meat, or vegetables) was released by Nestlé.[28] These came with codes for up to five in-game rewards (a preconstructed theme deck, a Vivien Reid Avatar, sleeves and experience points).[29] The flavors were Meatball & Mozzarella (Gideon Jura), Philly Steak & Cheese (Jace Beleren), Pepperoni Pizza (Chandra Nalaar), and Ham & Cheddar (Vivien Reid).[30][31]

Cheez-it[ | ]

To celebrate the 30th anniversary of Magic The Gathering in July 2023, Kellogg's released a limited edition "Magic The Gathering bundle" with two limited edition Cheez-It boxes. Each contained Cheez-it Original baked cheese crackers. The design of the first box incorporated elements of the original Limited Edition booster pack, as well as the Fifth Edition expert-level logo. The second box featured Teferi Akosa and the planeswalker symbol.

IHOP[ | ]

In September 2023, IHOP announced that the International Bank of Pancakes was teaming up with Wizards of the Coast to offer a Magic-inspired menu that featured five specially themed pancakes.[32]

  • Ajani’s Purr-fect Pancakes: Five classic original buttermilk pancakes to keep the Multiverse at peace.
  • Jace’s Illusion-Berry Pancakes: Four double blueberry pancakes specially conjured for magic lovers.
  • Liliana’s Chocolate Corruption Pancakes: Four chocolate pancakes filled with chocolate chips and drizzled with chocolate syrup – hard to resist for mere mortals.
  • Chandra’s Pyroblast Pancakes: Four banana-filled pancakes topped with fiery red strawberries, more bananas and strawberry syrup. Eat with haste.
  • Vivien’s Heroic Protein Pancakes: Four protein-packed pancakes made with a combination of rolled oats, whole grain, rye, barley, flax, and chia, plus 37 grams of protein, all topped with whipped real butter. These pancakes are in tune with nature and in tune with your stomach.

IHOP rewards program members could redeem their PanCoins for codes that were good for 2,000 XP in Magic: The Gathering Arena. The company also sponsored MagicCon Las Vegas, with the brand name showing up on sleeves and tokens.

Frisbees[ | ]

Fling Promotions produced pop-up frisbees and pouches, as a Time Spiral promotional item.

Gamer pouches[ | ]

In 2022, Ultra•PRO started releasing officially licensed gamer pouches, for dice, coins, or other small gaming accessories. They feature a zippered inner compartment and are made of soft, plush material. A carabiner attachment hook lets you clip your MTG gamer pouch for adventures on the go.

iPhone cases[ | ]

The firm Incipio, an innovative mobile accessory maker, made a number of iPhone cases for Magic.[6]

Jewelry[ | ]

In 2007 five extremely rare pieces of jewelry were produced to resemble the iconic Moxen, the Magic: The Gathering The Jewels Series Mox Necklace Set. Each piece comes in a display box that has the corresponding Mox's art printed on the front.[33]

in 2022, RockLove Jewelry released a series of Magic products licensed by Wizards of the Coast in precious metals. These included: a silver Black Lotus miniature card, a Black Lotus signet ring, Black Lotus crystal necklace, crystal ring and crystal earrings. Also featured were a Mox Diamond necklace, Sensei's Divining Top necklace, Mana Vault necklace, Black Vise necklace and necklace and rings with the color wheel.[34]

Jigsaw puzzles[ | ]

Main article: Jigsaw puzzle

Magnets[ | ]

Magic themed magnets were released by Wizards of the Coast in 1997, 2001-2002 and 2005.[35]

  • WOTC Customer Service Help Line 199?
  • MTG 1997 World Championships ESPN2 1997
  • Junior Super Series special Magic-themed sets of words that could be used with Magnetic Poetry.2001-02
  • Guilds of Ravnica Magnets 2005 (4 different)
  • Guildpact Magnets 2006 (3 different)
  • Dissension Magnets 2006 (3 different)

Mousepads[ | ]

Main article: mousepad

Oracle deck[ | ]

Main article: The Magic: The Gathering Oracle Deck

Phone cards[ | ]

During 2002, Wizards and MCI released a few phone cards bearing Magic artwork. The cards were available primarily at premier stores, and had came 30-, 60-, and 100-minute increments.[36]

Playmats[ | ]

Main article: playmat

Plushes[ | ]

In 2020, Kidrobot sold "Phunny" plushes of Ajani, Chandra, Bolas and Garruk.

Poker decks[ | ]

Main article: poker deck

Postcards[ | ]

Magic: The Gathering Postcard Set: Masterworks of Magic Art: Postcards. Released on December 6, 2022 by Clarkson Potter for $22.00. "This ultimate collector’s set is a must-have for players around the world, with 100 postcards each featuring a unique piece of iconic art from the foundational trading card game that started it all, Magic: The Gathering."[37]

"As a celebration of the vast and influential history of Magic: The Gathering, this collection of 100 postcards features one hundred unique illustrations instantly recognizable by fans. To help commemorate the world’s first and most expansive trading card game, almost thirty years in the making, this set of postcards captures beloved images — old and new — and adds inspiration and flare to any player’s collection."

Relief Sculptures[ | ]

In 2023, Gatherers' Tavern released a cold cast porcelain crafted Black Lotus Relief Sculpture in a Limited Edition of individually numbered 5000 pieces. Each piece is individually hand sculpted and hand painted. Dimensions: 20.6 CM x 17.6 CM x 7.8 CM. Weight: 1.5 KG.

Shoes[ | ]

2020 saw the release of limited-edition glow-in-the dark K-Swiss Jace sneakers.[38][39]

Snowboards and skateboards[ | ]

Magic Snowboards featuring artwork were used by K2 and Ride Snowboard Pro Team members and were available at retail in Summer 2003.[40]

Watches[ | ]

In the early days of Magic: The Gathering, a watch was designed with a fire themed band and the face containing artwork from the Nightmare card as featured in Alpha set. In the same series a design with Hymn to Tourach was released.

In 2020, SuperGroupies announced a 12-item lineup featuring exclusive watches and bags inspired by Planeswalkers and the 5 colors of mana.[41] All items were designed with style and practicality in mind as pragmatic accessories for real life and actual gameplay.

In 2023, Meister Watches and Magic joined forces to create the official "Magic: The Gathering 30th Anniversary" watch.

MTGMerch.com[ | ]

By October 2012, Wizards of the Coast exploited their own merchandise on MTGmerch.com. These included T-shirts with guild symbols,[42] caps,[43] hoodies,[44] key-chains,[45] pins [46] IPhone-cases and Fblthp Plushes.

The site went off-line in July 2016.

Gallery[ | ]

  • Urza's World poster

    Urza's World poster

  • Champions of Kamigawa poster

    Champions of Kamigawa poster

  • Magic calendar 1995

    Magic calendar 1995

  • Magic calendar 1996 (front side)

    Magic calendar 1996 (front side)

  • Magic calendar 1996 (back side)

    Magic calendar 1996 (back side)

  • Magic calendar 1997 (hanging calendar)

    Magic calendar 1997 (hanging calendar)

  • Magic calendar 1997 (reverse)

    Magic calendar 1997 (reverse)

  • Magic calendar 1997 (second version)

    Magic calendar 1997 (second version)

  • Magic calendar 1998 (hanging calendar)

    Magic calendar 1998 (hanging calendar)

  • Magic calendar 1998 (reverse)

    Magic calendar 1998 (reverse)

  • Magic calendar 1999

    Magic calendar 1999

  • Magic calendar 2005

    Magic calendar 2005

  • Magic calendar 2006

    Magic calendar 2006

  • Magic calendar 2013

    Magic calendar 2013

  • Magic calendar 2019

    Magic calendar 2019

  • Magic calendar 2019 (reverse)

    Magic calendar 2019 (reverse)

  • Magic Chroma-Cells

    Magic Chroma-Cells

  • Collector coin: Jace, the Mind Sculptor and Elizabeth II

    Collector coin: Jace, the Mind Sculptor and Elizabeth II

  • Collector coin: Liliana, the Last Hope

    Collector coin: Liliana, the Last Hope

  • Collector coin: Black Lotus

    Collector coin: Black Lotus

  • Collector coin: Black Lotus (packaging)

    Collector coin: Black Lotus (packaging)

  • Magic customer service magnet

    Magic customer service magnet

  • Magic phone cards

    Magic phone cards

  • Magic shoe

    Magic shoe

  • Magic cap

    Magic cap

  • Magic snowboards

    Magic snowboards

  • Magic watch with Nightmare

    Magic watch with Nightmare

  • Nightmare Watch (back side)

    Nightmare Watch (back side)

  • Nightmare Watch (case)

    Nightmare Watch (case)

  • Magic watch with Hymn to Tourach

    Magic watch with Hymn to Tourach

  • Time Spiral promotional pop-up frisbee and pouch, depicting Serra Avenger

    Time Spiral promotional pop-up frisbee and pouch, depicting Serra Avenger

  • Promotional "flippy" (cloth frisbee) for Magic.

    Promotional "flippy" (cloth frisbee) for Magic.

  • Flippy tag

    Flippy tag

  • Magical Jones Soda

    Magical Jones Soda

  • Nightmare T-shirt

    Nightmare T-shirt

  • Vesuvan Doppelganger T-shirt

    Vesuvan Doppelganger T-shirt

  • Armageddon Clock T-shirt

    Armageddon Clock T-shirt

  • Hurloon Minotaur T-shirt

    Hurloon Minotaur T-shirt

  • Introducing Magic T-shirts for Tempest

    Introducing Magic T-shirts for Tempest

  • Official Fblthp plush doll 2015

    Official Fblthp plush doll 2015

  • "Phunny" plushes by Kidrobot 2020

    "Phunny" plushes by Kidrobot 2020

  • Pin depicting the Black Lotus, with case. Released circa 1996.

    Pin depicting the Black Lotus, with case. Released circa 1996.

  • Backpack with logo

    Backpack with logo

  • Jester's Cap backpack and deck holder

    Jester's Cap backpack and deck holder

  • "Beanie" cap given out at Two-Headed Giant events.

    "Beanie" cap given out at Two-Headed Giant events.

  • MtG Fashions (Azorius)

    MtG Fashions (Azorius)

  • Magic: The Gathering The Jewels Series Mox Necklace Set (2007)

    Magic: The Gathering The Jewels Series Mox Necklace Set (2007)

  • Magic Magnets Super Series 2002

    Magic Magnets Super Series 2002

  • Wild Bangarang geek clothing

    Wild Bangarang geek clothing

  • Dresses with the planeswalker symbol, and painted yoga pants

    Dresses with the planeswalker symbol, and painted yoga pants

  • Painted dresses

    Painted dresses

  • Jace and Chandra inspired clothing.

    Jace and Chandra inspired clothing.

  • K-Swiss Jace sneakers

    K-Swiss Jace sneakers

  • SuperGroupies planeswalker watches

    SuperGroupies planeswalker watches

  • Hot Topic throw blanket

    Hot Topic throw blanket

  • Gabby Store sherpa blankets

    Gabby Store sherpa blankets

  • 2022 Neon Dynasty Mochi-kami gamer pouch

    2022 Neon Dynasty Mochi-kami gamer pouch

  • 2024 Loot gamer pouch

    2024 Loot gamer pouch

  • Magic postcards (2022)

    Magic postcards (2022)

  • Magic Lovesac (2023)

    Magic Lovesac (2023)

  • Magic themed Hot Pockets (2023)

    Magic themed Hot Pockets (2023)

  • Magic themed Cheez-it box (Booster pack) (2023)

    Magic themed Cheez-it box (Booster pack) (2023)

  • Magic themed Cheez-it box (Teferi) (2023)

    Magic themed Cheez-it box (Teferi) (2023)

  • Magic themed pancakes from IHOP

    Magic themed pancakes from IHOP

  • IHOP-sponsored sleeves

    IHOP-sponsored sleeves

  • IHOP-sponsored counters

    IHOP-sponsored counters

  • Meister 30th anniversary watch with planeswalker symbol

    Meister 30th anniversary watch with planeswalker symbol

  • Magic: The Baseballing Gatewatch jerseys by Ultra•PRO (2023)

    Magic: The Baseballing Gatewatch jerseys by Ultra•PRO (2023)

  • Gatherers' Tavern 2023 Black Lotus Relief Sculpture.

    Gatherers' Tavern 2023 Black Lotus Relief Sculpture.

  • Magic themed socks from Stance (2023)

    Magic themed socks from Stance (2023)

References[ | ]

  1. ↑ a b Michael G. Ryan (June 01, 2009). "A Magic History of Time". magicthegathering.com. Wizards of the Coast.
  2. ↑ Mark Rosewater (March 11, 2017). "Early Magic Tee-Shirts". Blogatog. Tumblr.
  3. ↑ Mark Rosewater (July 11, 2011). "Out of the Closet, Part 1". magicthegathering.com. Wizards of the Coast.
  4. ↑ Mark Rosewater (July 25, 2011). "Out of the Closet, Part 2". magicthegathering.com. Wizards of the Coast.
  5. ↑ Monty Ashley (October 19, 2010). "Magic Shirts at SwagDog". magicthegathering.com. Wizards of the Coast.
  6. ↑ a b c d Monty Ashley (January 17, 2012). "Magic Merchandise". magicthegathering.com. Wizards of the Coast.
  7. ↑ Monty Ashley (February 11, 2013). "New T-Shirts!". magicthegathering.com. Wizards of the Coast.
  8. ↑ Wizards of the Coast (September 18, 2012). "Choose Your Guild Shirt!". magicthegathering.com. Wizards of the Coast.
  9. ↑ Magic Arcana (June 03, 2009). "It's Shoe Time!". magicthegathering.com. Wizards of the Coast.
  10. ↑ Magic Arcana (June 11, 2009). "RYZWear Update!". magicthegathering.com. Wizards of the Coast.
  11. ↑ Magic Arcana (July 15, 2009). "Future Shifted". magicthegathering.com. Wizards of the Coast.
  12. ↑ Dan Barrett (October 10, 2018). "Official Guilds of Ravnica Merchandise Arrives in Europe". magicthegathering.com. Wizards of the Coast.
  13. ↑ MAGIC: THE GATHERING LOOKBOOK - RELEASE FRIDAY 23RD AUGUST 0930 UK. Wildbangarang.com (August, 2019).
  14. ↑ Brain Dead (December 8, 2020.). "Brain Dead x Magic: The Gathering:". Wearebraindead.com.
  15. ↑ Taalia Vess (December 16, 2023). "Promo Winged Boots. New wizards_magic X Stance socks collab". Twitter.
  16. ↑ Taalia Vess (December 16, 2023). "In celebration of Magic: The Gatherings 30th anniversary, Stance and Magic have come together with a limited- edition crew sock box set featuring two designs, & a limited promo card!". Twitter.
  17. ↑ MAGIC THE GATHERING POSTERS
  18. ↑ Magic Arcana (August 25, 2005). "Magic Limited Edition Collection". magicthegathering.com. Wizards of the Coast.
  19. ↑ Lovesac (February 10, 2023). "Our limited edition Lovesac x wizards_magic MovieSac Bundle is HERE!". Twitter.
  20. ↑ Duelist 9, p. 11 (February 1996)
  21. ↑ All pages of the 1997 calendar posted by Gavin Verhey
  22. ↑ Wizards of the Coast (January 10, 2014). "Magic: The Gathering Collector Coins". magicthegathering.com. Wizards of the Coast.
  23. ↑ John Dale Beety (January 20, 2014) Magic: The Movie & Coin?, www.starcitygames.com
  24. ↑ MAGIC: THE GATHERING COLLECTION
  25. ↑ MTGGoldfish (December 1, 2023). "Introducing the Magic: the Gathering Alpha Black Lotus Silver Coin". Mtggoldfish.com.
  26. ↑ 2023 Magic: The Gathering Alpha Black Lotus 2 Oz Silver Coin. IconMint.com (December 2, 2023).
  27. ↑ Magic Arcana (July 14, 2009). "Magical Jones Soda". magicthegathering.com. Wizards of the Coast.
  28. ↑ John Hall (February 14, 2023). "Gideon Jura Returns As Mascot For MTG Arena x Hot Pockets Crossover Promotion". StarCityGames.
  29. ↑ Mollie Russell (February 14, 2023). "MTG Arena codes are turning up on Hot Pockets now". Wargamer.com.
  30. ↑ Hot Pockets (March 1, 2023). "Together we're giving you all the exclusive in-game content.". Twitter.
  31. ↑ Wizards of the Coast (March 6, 2023). "MTG Arena Announcements, March 6, 2023". magicthegathering.com. Wizards of the Coast.
  32. ↑ G. Ramsay (September 27, 2023). "IHOP Introduces New ‘Magic: The Gathering Arena’ Themed Menu". Fastfoodpost.com.
  33. ↑ Troll and Toad
  34. ↑ Magic: The Gathering X RockLove
  35. ↑ Magic Arcana (October 07, 2009). "Magic Magnets". magicthegathering.com. Wizards of the Coast.
  36. ↑ Magic Arcana (June 23, 2003). "Magic phone cards". magicthegathering.com. Wizards of the Coast.
  37. ↑ Masterworks of Magic Art: Postcards on Amazon
  38. ↑ Blake Rasmussen (September 1, 2020). "Zendikar Debut and Announcement Day Recap". magicthegathering.com. Wizards of the Coast.
  39. ↑ Magic: the Gathering (September 1, 2020). "We collaborated with KSWISS on these Jace shoes!". Twitter.
  40. ↑ Magic Arcana (March 18, 2003). "Snowboard announcement". magicthegathering.com. Wizards of the Coast.
  41. ↑ First Ever Collaboration with Magic: The Gathering!. Super-groupies.com.
  42. ↑ Monty Ashley (October 17, 2012). "Guild T-Shirts Now Available". magicthegathering.com. Wizards of the Coast.
  43. ↑ Monty Ashley (April 18, 2014). "My Colors, My Guild, My Hat". magicthegathering.com. Wizards of the Coast.
  44. ↑ Trick Jarrett (March 15, 2013). "New Boros Hoodie". magicthegathering.com. Wizards of the Coast.
  45. ↑ Trick Jarrett (May 17, 2013). "New MTG Merch!". magicthegathering.com. Wizards of the Coast.
  46. ↑ Gavin Verhey (August 01, 2013). "T-Shirt and Pin Promotion". magicthegathering.com. Wizards of the Coast.

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